Every great innovation starts with a spark of imagination, and Drum360 is no exception.
Born from the minds of print-industry professionals who see beyond convention, Drum360 began with a simple yet powerful idea: what if an industrial drum could be treated like a stunning shrink-sleeve label?
In the print world, shrink-sleeve labeling transformed how products capture attention, enabling 360-degree design possibilities that wrapped around the entire circumference of otherwise ubiquitous containers.
Drum360 follows suit, turning packaging into an immersive brand experience. By applying the principles of full-body labeling and precision print technology, a drum is more than a vessel for materials; it is a 360-degree brand statement.
No longer confined to a single label or angle, designers can tell a story that flows seamlessly across every contour of a drum, merging industrial expertise with creative innovation. Today, it offers customers not only reliable protection and performance but also a platform for vibrant, 360-degree branding that brings products to life from every angle.
Drum360 reflects Greif’s ongoing commitment to rethinking what’s possible, proving that even the most utilitarian packaging can tell a bold, beautiful story when viewed through a creative lens.