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Beyond the Package: The Greif Advantage 

A customer may first come to Greif for a drum, an IBC, a jerrycan or another packaging solution. Over time, the conversation often gets broader.

How can ordering and document access be easier? Is there an opportunity to recover more material from a facility? What does the lifecycle data say about one packaging option versus another? Could a specification, design or process be improved?

Greif teams have been working through questions like these with customers for years. Until now, many of the services behind that work were known by individual names, offered differently by region, or introduced when a specific need surfaced.

Greif Advantage brings them together under one recognizable platform.

Organized across Packaging Performance, Value Engineering, and Testing & Compliance, Greif Advantage gives customers a clearer view of the value-added services available alongside our industrial packaging portfolio, from everyday tools to more involved technical and strategic support.

For customers in North America, for example, Greif+ provides self-service access to ordering, documents and account information, with expansion planned for 2027. A waste audit can take a closer look at recycling and material recovery opportunities within an operation. At a broader level, lifecycle assessment data and environmental analysis through the Greif Green Tool can give customers information they can use when comparing packaging choices or working toward sustainability goals.

The level of involvement will vary because the questions customers bring to us vary.

“Packaging decisions have real consequences for our customers’ operations, their extended supply chains, compliance responsibilities, and sustainability considerations. When approached thoughtfully, those decisions play a meaningful role in our customers’ success and can be a powerful source of continuous improvement over time.

The Greif Advantage is our commitment to being present for those decisions throughout the entire lifecycle of the relationship. When a customer walks away with greater clarity and confidence than they came in with, that’s when we know we got it right.”

Putting these services under one name makes more of Greif visible. Customers who already know one capability may discover another that is relevant to their operation. Prospective customers can also see more clearly what a relationship with Greif can include beyond the package they are sourcing today.

Bringing these services together under one name makes the broader Greif relationship easier to understand. It gives customers a clearer view of the support available around their packaging decisions and how Greif can contribute across performance, efficiency, compliance and long-term improvement.

Explore Greif Advantage and the services available to your business, or talk with your Greif account manager about where the conversation could go next.

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